The DEI Con has enriched thousands of hustlers nationwide. It has embedded many hundreds of apparatchiks and supernumeraries in college bureaucracies, and it will require herculean efforts to root them all out. And it continues to attack the average person for the most dubious of ideologically motivated reasons in “training” sessions, both on the campuses and in corporate America.
I first heard the actual acronym DEI expressed while I was in a 7-11 on the campus during the early days of the COVID pandemic, and it was two masked graduate students discussing the wonderful employment possibilities of this new initiative, which sounded like someone trying to monetize kumbaya. Already steeped in leftist ideology and its tactic of renaming and relabeling its hooey for new generations of suckers, I was only vaguely aware that this was just the latest brand for the newest social justice foray in higher education.
“Diversity” had already been around for many years, its hustler scratching at the university door. Not actual diversity, mind you, but the skin-deep diversity of noxious racialism tarted-up with fake Enlightenment discourse. This concept of “diversity, equity, inclusion” quickly metastasized until it was everywhere, and this was no accident. It was a bureaucratic initiative designed to anchor a new raft of social justice programs as an inescapable presence on the campus.
It was no accident that it was violence and the threat of violence that opened the door for this effervescence of DEI. It sounded absurd. I knew it was absurd; I knew it was a con. Most people likely knew it was a con but then most people on the campuses also knew to keep their mouths shut in a time of hair-trigger tempers and performative chaos unleashed by well-funded activist groups. No college administration wanted the summer violence of 2020 overflowing onto the campuses. And so they opened the university to barbarian ideas rather than the barbarians themselves.
This was the madness of crowds brought en masse onto the campuses, and it was wildly successful. It achieved this success with a superb combination of psychological factors—relentless hustling, a primitive ideology suffused with mysticism and “indigenous knowledges,” and the barely concealed violent urges of quasi-communist and terroristic revolutionaries. All of this shielded from criticism and even the mildest of questioning. […]
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